Chu Jingnan’s acquisition plan had been going smoothly. After acquiring Nanshan Company, in just two months, Chu Jingnan set his sights on another health supplements company similar to Nanshan Company’s strength.
However, because Nanshan Company had been acquired, several other domestic health supplements companies prepared preventive measures against T&K Corporation, so this time Chu Jingnan changed his strategy. First, he began to absorb the stocks of that company to its maximum limit, and then he would buy the stocks of those small shareholders at a high price. When the company finally responded, T&K Corporation would already own 45% of the company’s shares and would be only one step away from becoming the company’s largest shareholder.
However, everyone knew that the acquisition of that company by T-K Group was only a matter of time.
The fragility of domestic health supplements companies made Wen Xinya sad.
Zheng Yifan frowned slightly. “T-K Group has eaten two domestic health supplements companies so quickly, progressing faster than I expected. Our situation is not optimistic.”
From T-K Group’s first intention to invade the health supplements industry and market in Country Z to now, it had only been three months. Even Wen Xinya had to admire Chu Jingnan’s methods.
No wonder after entering Genesis Investment Company for a mere 2 years, he could already gain a foothold in the company and had his own position and status.
“You can’t only see things on the surface. Genesis is progressing fast, but T-K Group seems to be obviously lagging behind. As far as I know, although T-K Group has obtained absolute control of Nanshan Company, it has only completed the rectification of the company and will take some time to completely hide Nanshan’s brand, introduce its own brand, and build Nanshan Company into a company with a certain degree of market competitiveness.”
At present, what Lanxin Company lacked most was time.
Technology, quality, innovation, they had all that. Their only shortcomings were sales and logistics.
They required time to build the perfect sales team for marketing and networking.
They also required time to build a fast and efficient logistics team.
Yan Shaoqing said, “This is exactly the case. T-K Group will have to face a lot of problems if they want to completely control the acquired company. It cannot be solved in a day or two. This battle of acquisitions is destined to be a protracted war.”
T-K Group was not afraid of a protracted war, because protracted wars mainly consumed financial resources, and they had a lot of money.
And Lanxin Company was not afraid of protracted warfare too, because according to the current financial resources of Lanxin Company, temporary protracted warfare was completely affordable for them, and this kind of protracted warfare was also still quite beneficial to them.
What Lanxin Company had to do was to quickly grow and gain the strength to compete with T-K Group before they launched a general attack on the health supplements brands in Country Z.
Li Mengjie asked, “Why don’t we consider alliances with several other health supplements brands? Wouldn’t we be at a bigger advantage?”
Fighting alone was not an easy task.
Ou Yangfeng explained, “The state of the health supplements market in Country Z is very scattered, and it will be currently impossible to form an alliance. Even if an alliance is formed, it will be easily broken by disagreements. Only the company that can fight T-K Group can become Lanxin Company’s loyal partner, so the timing for an alliance is not here yet.”
If they formed an alliance now, they might very likely be subjected to backstabbing; although Lanxin Company would never do something that stupid.
More importantly, because Lanxin Company was not yet listed, they did not really have the right to speak in the Health Care Products Industry Association. Even if they formed an alliance, Lanxin Company may not gain more advantages, but might very likely become the Health Care Products Industry Association’s cannon fodder.
Li Mengjie nodded sternly. “I didn’t think it through.”
Wen Xinya said, “I expect Genesis Investment Company’s next target to be Mei Shan. Mei Shan Company is a relatively well-known health supplements brand in Country Z and will not be so easily attacked like Nanshan Company. In addition, Genesis’s acquisitions will be blocked, NBJ and Ming Yuan will not idly sit by. The further they progress, the slower their progress, so we should not be too pressured.”
NBJ was the No.1 domestic health supplements brand. After years of development, although Lanxin Company’s health supplements had surpassed NBJ, NBJ had been established for nearly two decades and was considered the oldest health supplements brand in Country Z. These long-established brands always had some outstanding features, not to mention that the chairman of NBJ was still serving as one of the chairmen of Country Z’s Health Care Products Industry Association.
It could be seen how popular NBJ was.
If T-K Group wanted to invade the domestic health supplements market, the most affected would be NBJ. In order to protect its own interests, NBJ would definitely be the first to stand up against them.
However, the details of the situation would not be known until NBJ took action.
Gao Enyang said, “It takes only one year to establish and improve the e-commerce online marketing team. I am confident that in one year, I will make our e-commerce online marketing the best in the world. They will be so good that even the T-K Group will be afraid.”
One year’s worth of time was his biggest request.
Wen Xinya laughed suddenly and threw the documents in her hand onto the table and said, “Alright, I’ll give you a year.”
Lanxin Company would do everything and pay any price to deal with Genesis and T-K Group just to get this one year.
After the meeting, everyone went to do their own work, leaving only Yan Shaoqing and Wen Xinya in the meeting room.
Yan Shaoqing said, “Chu Jingnan personally called me today and expressed euphemistically that he would like to meet you in person and negotiate the terms of the acquisition or cooperation with T-K Group. I guess that T-K Group could be interested in our health supplements and skincare products.”
Wen Xinya’s expression instantly sank. “He can dream on. You just have to stall him. T-K Group is interested in our company’s health supplements and skincare brand, they won’t do anything. We can use this to win more time.”
The formulas of their health supplements and skincare products were in the hands of her and Ruoruo. As long they did not let it out, it was simply impossible for T-K Group to get the formulas.
She was definitely going to make T-K Group and Chu Jingnan pay a heavy price for eyeing her formula.
