Pei Qian felt a little helpless looking at Meng Chang’s confused expression.
Forget it. It was his first time after all. He could not be too harsh.
Meng Chang might know about marketing but what he had done previously were positive marketing proposals that had very good publicity effects.
This time, perhaps because Meng Chang was still not used to it, he did not stop in time and accidentally succeeded in marketing again.
He believed that the loss of commission would make Meng Chang pay more attention. He would come up with a less effective marketing plan next time.
Pei Qian could not make it too obvious. It would be too abnormal if he flew into a rage despite the good publicity. Meng Chang would be suspicious.
He calmed down at that thought. “Forget it, let this matter pass. Let’s talk about your next task.”
Meng Chang quickly nodded and listened intently.
Pei Qian said, “I have two projects that need publicity and marketing.”
“The first would be the daily marketing of GOG and GPL.”
“The second is that Tengda is going to open a new live-streaming platform called Bunny Tail Live-Stream. It will also require some simple publicity in the beginning.”
“Choose one yourself. Think about your commission before you choose.”
Meng Chang quickly thought about it.
He had done a simple investigation and understanding of Tengda’s various industries, so he still had basic knowledge.
Obviously, the first project was suicidal!
GOG was so popular and well-known in the country. GPL’s league was also very popular. It was too easy to promote GOG!
The three letters ‘GOG’ could even be printed and it would serve as good publicity as long as they bought enough advertisement spots.
As for the second one, it was obviously much easier.
A new live-stream platform that was not very famous. Many people might not even know what the advertisement was talking about. The publicity effect would definitely be bad.
Meng Chang quickly made a decision. “I’ll choose the second one.”
Pei Qian nodded. He felt that this was a better choice as well.
“Do you have a general idea about the format of the advertisement?” Pei Qian asked.
After some consideration, Meng Chang said, “Make a promotional video.”
He was afraid that he would make the same mistake again if he were to do publicity posters.
After all, the promotional poster was a picture. If it was made into a minimalistic style, many promotional posters would form a strong visual impact when stacked together. It would still produce a good publicity effect.
On the other hand, if he did not make it extremely simple, even if he only uploaded some basic information, it would become a standard advertisement. The publicity effect would not be bad.
The promotional video was a video with much more content. It should have the opposite effect as long as he did something to the content.
Pei Qian nodded slightly again. He was sincerely certain about Meng Chang’s new attempt.
Not being stubborn was a traditional virtue of mankind.
After failing to produce the minimalist poster previously, he immediately changed his mindset to make a promotional video. This meant that Meng Chang was constantly trying and racking his brains to reduce the advertising effect.
Indeed, the incentive for high commissions was endless.
However, Boss Pei’s smile had another meaning in Meng Chang’s eyes.
“Why is Boss Pei laughing at me?”
“It’s making me feel uneasy.”
“Could it be that Boss Pei foresaw that my attempt would fail? The publicity effect this time would still exceed my expectations?”
“That’s impossible. I haven’t even said the proposal for the promotional video. How can Boss Pei predict the future?”
Meng Chang really could not understand what Boss Pei’s faint smile was about. For some reason, he felt guilty.
Pei Qian said, “I’ve already asked the HR department to transfer a few people with relevant work experience to assist you. They’ve formed a special advertising marketing department. Their salaries and benefits are all handled by the company. You don’t have to worry about them. You just have to be in charge of coordinating their work. Report to me directly if there’s anything.”
“Remember, don’t slack off or reveal the contents of our agreement to anyone, understand?”
Meng Chang nodded. “Understood!”
He had to count on Boss Pei’s commission to repay the millions of debt he was carrying. Naturally, he did not dare to say much.
In any case, Meng Chang’s current goal was to reduce the publicity effect of the advertisements as much as possible in the regulations that Boss Pei had set. He did not care about anything else.
…
After leaving Boss Pei’s office, Meng Chang saw a few Tengda employees working under him in the advertising and marketing department.
“Hello, Brother Meng.” The lads greeted Meng Chang one after another.
Of course, they all knew about Meng Chang’s glorious deeds. However, they would definitely have to get along well with each other in the future since they were now colleagues.
Meng Chang looked at these lads.
They were all energetic and looked good. The clothes they were wearing, the watches they were wearing, and the cell phones they were holding were all very expensive. It looked like they were doing well financially.
Tengda’s high salary and benefits were no secret. Naturally, these young men were not poor.
Meng Chang looked at the Tengda employees who were not lacking in money and thought about how he owed millions of yuan. For some reason, he felt sour.
The few young men led Meng Chang to the office area of the advertising and marketing department. It was not on the same floor as the other departments in Tengda. Instead, they rented another place in the building.
Tengda’s employees had expanded several times. The original floor was already filled with people. They could only expand to the other floors of this office building before building their own office building.
Meng Chang could not help but raise his brows.
He had thought that he would be working at Tengda’s headquarters and under the noses of Boss Pei and the other employees. He had not expected to be in such a remote place.
I just have to turn a blind eye and let these employees slack off. Wouldn’t that greatly affect the effect of the publicity plan?
What’s more, this was not considered a violation of the rules. What could I do if my subordinates did not work hard and the plan they came up with was not perfect?
Meng Chang felt that as long as he relaxed his control a little, they would definitely become lazy and slack seeing that his colleagues were all relatively young and active.
Meng Chang felt that his chances of success were higher at that thought.
Meng Chang quickly entered a state of brainstorming after sitting down at his desk.
He was very smart, he had already thought about the contents of the promotional video in just a few minutes.
Then, he stood up and prepared to tell everyone his thoughts.
“Let me briefly explain the general content of the promotional video that we are filming this time.”
“The theme of this short film is: How watching live-streams waste lives.”
“There will be four characters in the promotional video: two university students and two office workers, with each watching live-streams and the other not watching live-streams.”
“Students and office workers who watch live-streams spend a lot of time watching live-streams and give gifts to their hosts every day. After that, the university graduates would not be able to find a job, and office workers would be fired because of work mistakes.”
“Students and office workers who don’t watch live-streams use this time to learn and enrich themselves. Students graduate with outstanding results while office workers are promoted and paid more.”
“Show the logo for the Bunny Tail Live-Stream at the end of the promotional video. Then, add a slogan: Everyone has the same amount of time. The difference is how you use it.”
“That’s about it. You guys can go through the details and then prepare for the shoot.”
Meng Chang was filled with confidence and was impressed by his own intelligence.
This promotional video would definitely have the opposite effect!
Live-streaming was, to put it bluntly, a form of entertainment, a form of recreation. Any form of entertainment and recreation had to have a limit. If one overdid it, they would be wasting their own time.
Live-streaming platforms would never emphasize this point. They would only emphasize that watching live-streams could broaden your horizons and relax your mind.
The promotional video of Meng Chang’s Bunny Tail Live-Stream obviously made the audience watching the live-stream feel uncomfortable, but there was nothing wrong with the contents of the entire promotional video. There was nothing to criticize.
It was just like how coke advertisements were harmful to the teeth. It was very unreasonable and even though it was defaming oneself, there was no problem with the entire content. There was even a certain degree of scientific and educational significance. Of course, it was at the cost of reducing one’s own sales.
Meng Chang originally thought that his colleagues would definitely raise some questions. He had already thought of how to avoid them. However, these lads looked at each other and did not raise any questions.
“Alright, Brother Meng. Let’s go through the details of the plan. Then, we’ll look for actors and shoot scenes.”
Everyone quickly got to work.
Meng Chang stood alone and did not say a single word that he had prepared. He nearly choked and was stunned for a while before sitting down again.
“Strange.”
“Is this how Tengda works? They’re so powerful that they don’t even ask before executing?”
Meng Chang scratched the back of his head in confusion. At that moment, he felt like an undercover agent who had mistakenly entered the enemy’s base camp and was full of flaws. In the end, the enemy ignored his abnormality as if his IQ was zero. Furthermore, they were smiling at him. It was a very strange feeling.
Meng Chang struggled for a long time but still could not figure out the situation. He could only do his own things silently.
He switched on his office computer and was greeted with a dazzling array of games. They filled the desktop of his office computer.
“This…”
Meng Chang was a little confused. He quietly created a new folder and stuffed all the game’s speed icons into it.
“This should be a new computer. How can a new computer be installed with so many games? This is ridiculous…”
“Isn’t Boss Pei afraid that his employees would play games and slack off?”
Meng Chang felt that everything about Tengda was strange. It was completely subverting his common sense in the workplace over the years.
Meng Chang was not in the mood to work either. He only had one thought in his mind now after all. He had to quickly come up with a few publicity plans to get commission so that he could repay his debt as soon as possible.
He continued to slack like a tool and watched his colleagues get busy. Finally, it was time to knock off in the afternoon.
“It’s time to knock off. I’ll sit here symbolically for a while and then be the first to leave.”
“I’m the person-in-charge after all. The others will definitely follow suit as long as I take the lead and slack off.”
“In this way, under the influence of subtle influence, all the employees in the advertising and marketing department would go home once it’s time to knock off, slowly wearing down their fighting spirit…”
However, Meng Chang was still fantasizing in his mind when he saw the others hurriedly packing up and standing up.
“Brother Meng, quick, it’s time to knock off.”
“Brother Meng, you can’t stay in the office after work. Let’s go, I’ll lock the door.”
Everyone clustered around Meng Chang and left before returning home.
“I’ll be leaving, Brother Meng.”
“Brother Meng, I’m almost done with the proposal. I’ll show it to you tomorrow.”
“Bye, see you tomorrow.”
Everyone dispersed in all directions. The entire process was as smooth as flowing water.
Meng Chang watched everyone leave in confusion and then looked at the locked door behind him. He was filled with bewilderment.
These people… ran off faster than me?
