Chapter 1197 – Real color screen
Feng Yu knew Director Fang still needs to discuss with the higher-ups from his expression. But he doesn’t want to care so much. After all, he had given them this opportunity, and who can they blame if they refuse to listen?
If the state really wants to make money, it could have done that a long time ago. Feng Yu had told Director Fang to invest the state funds with Wind and Rain Consulting. Wind and Rain Consulting’s annual returns have always been positive and had never suffered any losses.
But Wind and Rain Consulting charge the highest commission in the industry, and some of the higher-ups are unhappy. They felt that Feng Yu should not be earning their commission, and they can also make high returns without him.
But there are so many financial traders in the world, and how many of them are famous?
When times are good, investing in technology-related and blue-chip shares can make money. But after the Dotcom crash, those state-owned investment firms suffered massive losses.
These state-owned enterprises had lost all their profits and even part of their capital. This is still not taking inflation into consideration.
Since they don’t believe in others and want to do everything themselves, Feng Yu did not stop them. Sometimes people can only learn their lesson after experiencing pain.
Many people want Wind and Rain Consulting to invest for them, and Feng Yu did not even accept their offers.
After lazing at home for a few days, Aiwa Electronics’ head, Xu Lihua, called Feng Yu to give him a piece of good news.
Feng Yu immediately flew to Ningbo after receiving the call. He did not expect this technology has a breakthrough so early. He can still maintain the lead in the small LCD screen industry, and Wind and Rain Mobile phones will shock the world again.
Jiang Wanmeng, Xu Lihua, Zhong Qianxian, and an engineer from Philips sit on the sofa when Feng Yu enters.
“Old Xu, you said you all have a breakthrough in mobile phone’s LCD screen technology?” Feng Yu asked anxiously.
“That’s right. We had successfully developed the 65536 (256 x 256) pixels screen! The colors are more vibrant than 256 colors and are much clearer. You can see it clearly even under bright sunlight.”
Although the 256 color screen is also a color screen, it is not what Feng Yu wants.
The current color screened mobile phones use color optical filters to display red, green, and blue colors. These 256 colored mobile phone displays look unnatural, and it will be blurry under the sun. That’s why people will use one hand over the screen to block the sun when they are on their phones outside.
Now, this new LCD screen will be more colorful, and pictures will look more realistic. That’s why Xu Lihua calls this the real color screen!
Color screen mobile phones are developed because of the camera function. If the phone is only used for answering calls, send SMS, and play simple games, a black and white screen is sufficient. At most, they can add some LED backlights and doesn’t need to develop this technology anymore.
But after mobile phones can take pictures, the requirements for a higher resolution screen are higher. If these phones can only take blurry pictures, what’s the point of adding the camera functions to them?
Feng Yu grabbed the prototype and looked at the pictures inside. The pictures are much clearer. Although it is still slightly blurry when he stood near the windows, he could still see the screen.
“Good. You all had not disappointed me by developing such an advanced LCD color display technology.” Feng Yu praised them.
“Manager Feng, we had spent quite a lot to develop this technology.” Jiang Wanmeng laughed.
“We can earn back whatever we spent immediately. Authorize those two digital camera manufacturers in China to use this technology and become more competitive internationally. We will use this technology on our mobile phones, and we will be leading the industry again. Nokia and Motorola can only look at our backs!”
Big LCD displays had already reached over a million pixels, and those LCD TVs are very clear. But it’s too hard to use this technology on a small display. No one had thought of making smaller LCD displays, and they only want to make bigger displays.
Bigger displays can be used in TVs, PC monitors, and giant screens in stadiums, stages, etc. No one had ever thought of using this technology on mobile phones as no one had thought of mobile phones with camera functions at that time.
But Feng Yu is still not satisfied with this prototype. The screen is too small.
“Can this screen be made bigger?” Feng Yu waved the phone and asked.
“Yes. But the cost will increase by a lot.” Xu Lihua replied.
“If the production cost increases, we will just increase the selling price. Just think about this. Why did we develop this color mobile phone display? It is to promote camera phones. If you had taken pictures with your phone, will you want to look at your pictures on the screen? This screen is so small, how are you going to look at your pictures clearly?” Feng Yu asked.
“You are right. We had almost taken the wrong path again. This way, we can introduce this type of 1.5-inch color screen phone first. Three months later, we can introduce the 2-inch screen phone, and increase our product range through the screen size.” Xu Lihua replied.
“With bigger screens, we can also increase our digital camera’s competitiveness. Our country’s digital camera might not be the most advanced in pixels and optical focus. However, our cameras will still be attractive with better and clearer LCD displays.
Feng Yu had spent quite a lot on the digital camera technologies from Kodak, and he authorized two digital camera companies in China to use them. The two companies will pay a portion of the authorization fees upfront and the rest in installments over three years.
But despite giving these two companies this discounted offer, they still cannot afford it. They can only use their companies’ shares in exchange.
So, Tai Hua Holdings received 30% of those two companies’ share. Although Tai Hua Holdings is a shareholder and is not interfering in the companies’ operations, they got these two companies’ overseas distribution rights.
Both parties had also cooperated in developing new technologies. Old state-owned enterprises still have many talents, and they have the funds for R&D now.
The development team of this small color screen comprises engineers from those two digital camera companies. Their engineers are also part of the digital camera technologies development team. But all the technologies they develop belongs to Tai Hua Holdings, and those two companies will get priority and discounted authorization fees to use them.
This is one way of helping other Chinese companies. Although Feng Yu is at a disadvantage, he doesn’t mind. In his previous life, foreign brands of digital cameras had entered China, and their domestic brands slowly disappear.
But in this life, Feng Yu will not allow this to happen. In the future, all Chinese and even foreigners will be using Chinese digital cameras.
